while president obama has made gun control a priority in this term, he's still struggling to get the american people on his side. the latest cnn poll show that is 49% of americans disapprove of how the president has handled gun control and that's even after this ad which was criticized by democrats and republicans alike. >> are the president's kids more important than yours? then why is he skeptical about putting armed security in our schools when his kids are protected by armed guards at their school? >> is the nra winning the gun debate even in spite of an ad like that? "outfront" continue aaron blake a political reporter for "the washington post" who wrote about this topic today and cnn kri kribters rye hahn salam and roland martin. you gave two examples as to why the nra is going to win. they did have a promotion if you were a life member you could sign up family and friends at a discount. that also helped them. your second point was whatever passes through congress will be small, not big and broad. why is the nra so strong, aaron? >> well, i think that this is really such a regi